Faculty & Staff

Academic Advisors

Atlantic International University is justly proud of its Academic Advisors and Assessors. Their qualifications and expertise allow us to assert that your program will be evaluated by recognized specialists in the discipline, with extensive academic experience. The advisors responsibility is to guide the student through the key steps of the academic program. Following is a partial list of current Advisors/Assessors.




 

Erika Cervantes,

Atlantic International University
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 Erika Cervantes


Profesional que comprende las necesidades comerciales de las empresas, ayudándoles a lograr sus objetivos de marketing y comunicación.

Employment history
Freelance Marketing Manager | Marketing Manager and CopyWriter
December 2022 - Present
Ensuring in an omnichannel and digital environment, Base and New Products news developed appropriately and timely executed consistent with agreed parameters.

Marketing Plans | Digital | Branding | Trade | Market Development | Shopper | Social Media Influencers | Sales | Data Analytics | Product Launches | Focus Groups | Benchmarking | Negotiation | Advertising | Regional | Business Case Development | Communications | P&L | Pricing | Distribution | Business Intelligence | Report Generation
more
Marketing Manager | FMCG - Multinational
February 2016 - October 2022
Marketing strategy BTL and ATL investment for FMCG. Demonstrated success increasing sales, market share, distribution, ideation, advertising, consumer trends, digital, strategy and vision of the business by developing marketing campaigns and product launches based on consumer behaviours across different countries. Adept at increasing product visibility and educating consumers through TV, Radio, website/social media content and exhibitions/events in Retail.

more
Sales Manager | FMCG
June 2014 - June 2016
Sales in the largest account Air Care, Personal Care, Health and B, Pest Control and Shoe Care categories for+4,000 stores in local Market. Delivered targets for omnichannel.
• Category growth strategies definition, Strong plan based on a Win- Win alignment between both companies (with clear pillars of growth), BIC execution for the OMNICHANNEL.
• Multifunctional team work.
• Institutional Campaigns
Digital and e-commerce launch.
more


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