This doctoral program in Advertising is designed to provide students with the methodological tools that will enable them to do research in order to generate contributions to their professional field. It also offers the practical tools necessary to cultivate creativity and improve the processes of conceptualization of ideas.

Through the analysis of the theories and practices of traditional advertising and adding the application of digital tools, students will be updated and will be able to develop effective solutions through research, analysis, implementation and evaluation of results.

Our program does not require every student to study the same subjects and use the same books and other learning materials as every other student. If you are a purpose-driven individual who wants to elevate their life and make a solid contribution to the world, then this doctoral program is for you.